My academic journey started at Thompson Rivers University with completing courses in Communications. In 2018, I took the Nail Technician Certification from Interior Academy, I then opened a salon in 2020. This led me to LOVING creating content & and an engaging social media presence. In January 2025, I completed the Jelly Academy Digital Marketing Bootcamp Certificate, along with 10 other certifications including Meta, Google, & Hootsuite.
With 5 years of experience, I am thrilled to expand my skills to help you elevate your brand. I founded 11:11 Socials in 2025, with a mission to emphasize brands social media presence using a content first approach. With my impeccable eye to detail, I aim to provide a luxurious feel to your brand or business with keeping it authentic.
I grew up in small country town just outside of Kamloops (my grad class was 30 students lol). Creativity was always a big part of my life. My earliest memory with a camera was being given one of those disposable ones - I spent hours running around the house, taking pictures of everything in sight. That love for capturing moments never faded.
When Instagram first launched, I was instantly hooked. I loved the idea of sharing moments, curating a feed, and watching how visuals could tell a story.
Fast forward to 2020, when I opened my salon, social media became my biggest tool for growth. Through Instagram, TikTok, and Facebook, I built my business from the ground up. Proving to myself just how powerful engaging content can be.
Along the way, I developed a passion for creating engaging visuals. Not just for my own brand - but for others who want to stand out online. I love crafting an aesthetic instagram grid, capturing visuals that feel authentic, and helping businesses grow through strategic, engaging content.
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